SANTA LANE

2024

Santa Lane is a long-standing tradition in Downtown Seattle. Every Holiday Season, Nordstrom’s display window at Pine Street & 6th Ave is transformed into a walkable experience, where individuals and families can meet Santa in his workshop and take a photo with him. Since 2022, I have led the design of the interior decor and elements, which play off the Holiday campaign trim I designed for all stores. In 2024 I led the re-design of the build’s facade, which was painted white and retrofitted with lighting elements.